About Me

Hey, I’m Ed, and I’m a creative Product Management pro specializing in creating good user experiences. I’ve got over a decade of experience making user-friendly digital products. I’m all about improving efficiency and creating effective workflows. I’m detail-oriented and great at making sure the job gets done. I’ve got a track record of exceeding expectations and collaborating well across teams to deliver top-notch user experiences.

Maryland Institute, College of Art

Master of Professional Studies (M.P.S) UX Design 2023

Kean University

Bachelor of Fine Arts (B.F.A) Graphic Design 2017

• UX Product Management
• Digital Marketing Best Practices
• Continuous Process Improvements
• Operations Oversight
• Cross-Functional Team Collaboration
• Client Engagement
• Project Management Lifecycle
• Resource Management

• Digital Design Solution
• Digital Product Management
• Process Automation
• Latest Technology Integration
• Graphic Design Best Practices
• Visual Storytelling
• Digital Asset Management
• Change Management

EngagedMD

Digital Asset Specialist (2022-Current)

Operate within a multifaceted and all-encompassing management-level role, overseeing day-to-day responsibilities, including monitoring and maintaining high-level quality and integrity of digital assets while ensuring compliance with copyright and intellectual property laws. Consistently earn increased responsibilities based on performance excellence, contributions, and strong work ethic. Utilize a user-centered perspective while collaborating across diverse teams to develop digital assets and facilitate easy access for personnel through workflow improvements and user-driven optimization. 

• Strategically collaborate cross-functionally and interdepartmentally with staff, management, and leadership within a matrix work environment to steer and direct deliverables in alignment with timeline requirements and expectations.
• Serve as a conduit and liaison between content creation teams and valued customers within a client-facing role.
• Identify operational discrepancies and generate innovative solutions to maintain functional excellence.
• Publish captivating content for customer deliverables while identifying and meeting diverse client requirements.
• Conduct user research to provide assets with improved workflows, thus generating enhanced value across products.
• Utilize data analytics, product management, and marketing skills to facilitate product development strategy.

Optimize workflow efficiency by building easy-to-use databases to streamline custom estimates with precision.

ProQuest

Data Analyst (2018-2022)

Orchestrated and documented training materials while steering coaching and mentoring sessions for diverse employees to drive performance excellence and generate operational excellence/efficiency across the organization. Worked with diverse talented teams to conceptualize, implement, and improve quality control measures while optimizing operational workflows. 

• Transformed and turned around work requirements, through driving process automation by cultivating macros and scripts using Microsoft Excel, thus improving business processes and reducing 3-days of work down to a few hours.
• Efficiently and precisely uploaded data into systems and sold database to Amazon Kindle and Barnes & Noble.
• Utilized critical-thinking capabilities to develop and maintain new/improved workflow optimization processes.
• Leveraged robust technology to drive automation, facilitate continuous process improvements, streamline operations, and generate cost optimization while driving organization-wide efficiency, effectiveness, and productivity.
• Created SQL queries while parsing XML data using JSON among various programming efficiencies, including VBA/JS.
• Conducted in-depth data analysis on large datasets using SQL, Python, and Excel to identify trends and patterns.
• Collaborated with cross-functional teams to develop data-driven strategies and improve business performance.
• Utilized statistical techniques, such as regression analysis/hypothesis testing to support decision-making processes.
• Operated as a main contributor, improving and optimizing data quality via robust cleaning and validation policies.
• Conceptualized and maintained data pipelines to automate data extraction, transformation, and loading processes.

Contributed towards end-to-end development and implementation of data governance policies and procedures.

ArborSys Group

Graphic Design Contractor (2017-2018)

• Onboarded for (1) year large-scale project, involving graphic design work deliverables while creating landing page for company website during M&A initiative to maximize target market exposure and promote new brand capacity.
• Provided comprehensive user-focused design work to redesign and revamp presentations and marketing materials.
• Ensured user-friendly interface while delivering input to facilitate internal website redesign and transformation.
• Integrated UX design strategy while developing innovative wireframes/prototypes with various redesign iterations.
• Implemented graphic design aesthetics and UX design efficiencies to support projects from concept to completion.
• Liaised with marketing, communication, and cross-functional teams to conceptualize and execute design projects.

Utilized innovative design software, including Adobe Creative Suite to create and edit graphics and layouts.

Self-Employed

Digital Designer (2011-Current)

• Demonstrate advanced working knowledge across various sectors and domains, including technology, medical, SaaS, and entertainment to develop effective design strategies and meet clients’ business goals/user requirements.
• Manage ongoing projects/contracts while negotiating mutually beneficial and win-win outcomes with customers.
• Utilize unique and innovative perspective to maximize product deliverables, thus meeting customer specifications.
• Execute UX design best practices to facilitate product management initiatives in alignment with client requirements.
• Successfully support various client engagements, involving complex creative initiatives from concept to completion.
• Formulate win-win agreements with valued clients while ensuring maximum customer satisfaction and success.
• Showcase advanced expertise in branding, visual storytelling, digital marketing, and user-centered design initiatives.

Strategically coordinate with high-performing teams while ensuring timely delivery of high-quality design projects